The Macau International Clubbing Show (MICS Macau) will be the first trade show in Asia with a dedicated focus on the nightlife and entertainment industry, providing the best marketing platform on which suppliers can demonstrate the latest in entertainment and event management products and trends such as lighting, pro-audio equipment, food & beverages, bar equipment, design, décor, hospitality technology & solutions, and more.
Eighty companies and brands are expected at the inaugural edition of MICS Macau to be held from May 18 to 20, at The Venetian Macao, profiling their latest offerings and helping to create a whole new experience for Asian nightlife and entertainment.
“This trade show has the potential to become critical to the overall marketing strategy of ambitious nightlife and entertainment businesses in Asia,” affirmed Josephine Lee, Executive Vice President of Reed Exhibitions Greater China, organizers of the event. “We’re excited by the opportunity to build MICS Macau into a show that is head and shoulders above anything else in Asia.”
Some of the most famous names in sound and lighting equipment, champagne, spirits and event management will be at MICS Macau, including global audio equipment brand JBL, and creator of some of the world’s finest drum microphones AKG.
On the beverage side, offerings from the likes of AF Partners, Chateau La Martinette, Chilled Wine, Hermes Spirits, Imperial Wine Cellar and La Brasserie de Monaco, will be sure crowd pleasers.
Events Agencies like alivenotdead.com will also promote their ability to connect hundreds of artists from film, music, fashion and performance.
The inaugural MICS Macau will feature 150+ business speed dates between exhibitors and 100 hosted buyers from Asia’s leading clubs, bars, distributors, event agencies and artists, with the promise of business connections and networking opportunities galore.
Among the numerous activities lined up for the show is a conference to explore marketing strategies, new technologies and operational challenges prevailing in nightlife and entertainment today.
Onsite, participants will also enjoy live demos, with tastings and cocktail making. Creative dance and music performances will further add to the event’s buzz.
Winners of the first Asian Club and Bar Awards, chosen from over 160 Asian clubs and bars from 11 countries and regions in Southeast Asia will be revealed. Competition entrants will compete for a number of accolades, including “Asia’s Best 15 Clubs”, “Asia’s Best 15 Bars”, “Best Overall Club Experience”, “Best Overall Bar Experience”, “Best Club” and “Best Bar” in a particular Country/Region. Votes for “Most Popular Club” and “Most Popular Bar” will be cast on social media.
The DJ Festival at MICS Macau will feature elite DJs Megan Daniels, Sonny Wharton and ARTY playing throbbing tunes across three amazing nights.
www.macauinternationalclubbingshow.com
